Smart
Retail
Axity's Smart Retail is a set of solutions that seek to differentiate your organization from the competition, both in terms of customer interaction and knowledge, as well as in the optimization of operations.
Smart
Retail
Axity's Smart Retail is a set of solutions that seek to differentiate your organization from the competition, both in terms of customer interaction and knowledge, as well as in the optimization of operations.
Smart
INDUSTRY FRAMEWORKS - SMART RETAIL
In the new normal we are facing, the pandemic has been the main catalyst for digital the main catalyst for the digital transformation of organizations, where digital organizations, where digital convergence presents technological technological situations, such as:
- Enabling and Generalizing 5G.
- Customer Data Platforms will explode.
- “Hybrid Cloud” as the enterprise architecture par excellence.
- Increased relevance and demand for Cybersecurity.
- The challenge of “Privacy and Confidentiality” take great importance in organizations.
- “Headless Tech” disrupts industries and redefines commerce.
- Adoption of telecommuting and in particular “Home Office” as
the new normal. - Generalization of “Artificial Intelligence” and “Machine Learning“.
- Adoption of new forms and formats of devices become
a differentiator. - “Quantum” becomes the main IT enabler.
In the wake of pandemic digitization and this technological convergence, organizations need to
start to envision organizations need to start envisioning "And Now WHAT!".
Retail in the new normal
Retail is one of the industries that has undergone major changes and challenges as a result of the pandemic and the new normal. Health recommendations and social isolation have posed the industry to face great challenges, adopt and consider new paradigms:
- Branch closings and reopenings according to local health traffic lights.
- Restrictions on hours of operation.
- Impacts on sales.
New sales and customer interaction models: omnichannel. - Home Delivery.
- Buy Online Pickup in Store.
- Curbside Pickup.
- Sales via messaging applications, such as Whatsapp.
- Contactless operations.
- Secure branches.
- Efficiencies and new operations processes.
- Better use and visibility of inventories.
- Fulfillment of the promise of delivery to customers and consumers.
- Increased relevance of customer satisfaction and loyalty.
Addressing these challenges, as well as the convergence and convergence and use of these technologies technologies, is what drives an organization to become SMART. organization to become SMART.
Smart Retail is the one that, after embracing the digitalization pandemic, goes to the next level in its technological maturity.
Smart Retail by Axity, is a set of solutions that seek to differentiate your organization from the competition, both in the interaction and knowledge of customers, as well as in the optimization of operations.
Interacting with your customers
Omni-channel, end-to-end experiences are what customers demand to drive incremental sales and loyalty.
- Implementation of Mobile and Progressive Apps.
- Systems integration and implementation of microservices to enable new shopping experiences.
- Sales and customer service bots in Apps, Web and Mobile “WhatsApp”.
- E-commerce and OMS platforms.
- Product Information Management “PIM” solutions.
- Implementation of kiosks and infinite aisle solutions.
- Captive portal solutions.
- Cybersecurity services.
- Cloud services.
- Network as a Service, LAN, WLAN and WAN services.
- Digital Experience Monitoring.
- Experiential branches (POX)
Axity’s application solutions are based on our A4 architecture.
Know your customers
Knowing the customer and their buying behavior in an omnichannel environment helps retailers increase sales and customer loyalty.
- Data Governance.
- Data Integration and Data Quality.
- BI and Advanced Analytics solutions with focus on 360º view of customers:
- Online behavior.
- In-store behavior.
- Customer wallet share.
- Customer lifecycle.
- Sales behavior, average ticket, items per ticket and per interaction channel.
- Loyalty solutions.
- Captive portal solutions.
- Cloud services.
- Information lifecycle services.
Axity’s BI and Advanced Analytics solutions are based on our CloudBI Framework.
Optimize your operations
The implementation of new customer interaction channels and new product delivery schemes have led retailers to adopt and adapt new operating schemes.
Mobile applications for in-store operations:
- Price checkers.
- Infinite aisle.
- Order picking.
- Product inventory consultation.
- Product information and reviews.
- Mobile POS.
- Wifi for branch operations.
- Network as a Service services for LAN, WLAN and WAN.
- Customer care and cognitive contact center solutions.
- Collaboration solutions.
- Branch Task Management solutions.
- Enterprise monitoring of your operations
Axity’s Business Operation Center (BOC) enables retailers to monitor end-to-end IT operations and their relationship to business processes.
Axity’s NaaS solution offers our customers the integration of different processes to design, implement, migrate and manage network infrastructure and services.
Axity Ecosystem
At Axity we count on the leading technology players as allies, to lead your organization to become a Smart Retailer.
your organization to become a Smart Retail:
Strategic partners:
Specialized partners:
Strategic partners:
Specialized partners:
Face the challenges of the new normal together with us and lead your
lead your organization to become a Smart Retail.
CASE STUDIES
